Copywriting

Copywriting is the art of writing persuasive words (aka copy) that influence the reader to click the CTA (call to action), and hopefully end up converting to a sale. We do this by connecting with the target audience using specific emotions and FOMO, leading to the viewer having no choice but to continue reading, and make a purchase.

Every business that wants to have any form of communication with its audience 100% needs a copywriter. You need someone that can help your audience become aware of your company, and ultimately lead them down the path to take action. Our copywriters are able to skillfully craft words that adequately display what a business is about, while at the same time, influencing the reader's decision to follow through.

To put this all into short/simple terms, the whole point of a copywriter is to attract people to your ads, get them shared, move to the landing pages, and feel inspired to spend money.

The benefits of implementing copywriting into your business are the following:

1. Making an imotional impact on possible future clients through words.
2. This emotional impact allows them to feel as though they can relate to your brand/concept.
3. After they relate, they will begin to feel like your brand will solve the problem/pain they are experiencing.
4. This combination will all lead down to the call to action, which will motivate them to end up making a purchase.
5. The process repeats and leads to an upward trend in leads, sales, and conversions for your business.